Today, many businesses use Search Engine Marketing (SEM) to drive traffic, surge revenue, and reach potential customers. SEM has provided companies a huge opportunity to increase sales at a relatively low cost per acquisition. However, SEM campaigns can do more harm...
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TikTok: The New Search Engine?
by Eileen Malano - Author | Oct 28, 2022 | Blog, Digital Marketing
TikTok came out with a new search feature. A lot of people, especially the youth, already use it. But what is this new search engine exactly? Will it give Google a run for its seat as the search engine king? In this article, we will find out what is up with the new...
Most Commonly Outsourced Services Your Business Needs
by Eileen Malano - Author | Oct 28, 2022 | Blog, Digital Marketing
Your business needs more for it to prosper and grow. It needs your focus on the important aspects and leaving the other business processes to outsourced services. Relying only on the capabilities of your in-house staff is sometimes not enough. Running a business,...
Improve Your SEO with an Optimised Scripts
by Eileen Malano - Author | Oct 20, 2022 | Blog, Digital Marketing
Achieving first-page results on Google is an uphill climb—it's a stiff and never-ending competition. Every website is gunning for the top spot and always puts its best foot forward with the help of Search Engine Optimisation or SEO. There are many ways to improve a...
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