trends

10 emerging tech trends

10 Emerging Tech Trends to Watch in 2023

Technology and trends are rapidly evolving. New technologies transform how we live and interact with our environment, from artificial intelligence (AI) to virtual reality (VR). And in this ever-changing landscape, businesses must stay abreast of the latest developments to remain competitive. In addition, companies must be prepared to adapt to these new tech trends and gain a competitive edge. Through these trends, they can leverage cutting-edge solutions to help them stay ahead of their competition. So to help you with that, we at Flexisource IT prepared 10 emerging trends you need to watch in 2023. This article will tackle the importance of keeping up with this technology, followed by new trends to watch this year. Why is it important to keep up with tech trends? Technology is needed in running a business today. Most elements in the company, including customers, competitors, and resources, revolves around technology. But with the rapid pace of technological advancement, organisations need to stay ahead of the curve to stay relevant and capitalise on new opportunities. In addition, by keeping up with tech trends, businesses can ensure that they utilise the best and most efficient methods for accomplishing tasks. Moreover, these tech trends can help enterprises to identify new markets, improve customer experience, increase efficiency and productivity, and provide a competitive edge. Likewise, staying informed about the latest technology developments can help companies make informed decisions about their investments and strategic plans. Here are some of the latest tech trends in the industry. 1. Use of green technology in businesses The climate crisis is one of the biggest issues faced by the world today. Temperatures are rising, wildfires are occurring more often, and typhoons are stronger than ever. This, over the years, has directly impacted livelihood, businesses, and people. In this regard, corporations took it upon themselves to help solve the climate crisis by patronising green technology. Green technologies are among the top popular tech trends and inventions. These inventions are designed to reduce the environmental impact of human activities. It encompasses a wide range of products, services, and processes that help conserve natural resources, reduce pollution, reduce waste, and promote sustainability. Green technology includes solar panels, wind turbines, electric vehicles, sustainable construction materials, energy-efficient appliances, wastewater treatment, waste-to-energy, carbon capture, composting, and more. And while these technologies sound expensive, it’s more affordable than ever over the past decades. In fact, companies are slowly adapting these technologies and using them in their business. According to Statista, the global green technology market is forecasted to grow from USD 46 billion to USD 61 billion by 2023. Thus, we should expect more companies to adopt green technologies in their business slowly. 2. Commercialisation of Quantum computing Quantum computing is a revolutionary technology that utilises the principles of quantum mechanics. It processes information in impossible ways with conventional computers. Recently, there have been talks of making quantum computing available to every business. Tech giants all over the world are starting to invest in quantum computing. Companies like Honeywell, Microsoft, AWS, and Google are now involved in quantum computing. These tech trends can solve problems much faster than classical computers. They can tackle tasks that are impossible for classical computers. It has the potential to solve complex problems that are too difficult, with immense potential in many areas such as cryptography, drug discovery, artificial intelligence, and more. 3. Artificial intelligence is everywhere. Towards the end of 2022, we saw several AI tech trends released, such as ChatGPT, Metaverse, etc. And as the world of technology continues to evolve, we can expect increased use of AI-driven technologies in various industries. In fact, according to Precedence Research, the global market for AI is expected to hit USD 1,597 billion by 2030. It is currently at USD 119 billion in 2022. So why is this the case? AI has been applied in various fields, such as medicine, finance, robotics, gaming, natural language processing (NLP), image recognition, and more. And it has become increasingly popular as it promises to revolutionise how we interact with technology and automate tasks that would otherwise require manual labour. In fact, this technology is already being used in various industries, such as healthcare, finance, transportation, and manufacturing, to improve efficiency, accuracy, and productivity. 4. 5G and other advanced wireless technologies Another top tech trends are new advanced wireless technologies such as 5G. The fifth generation of mobile networks promises to revolutionise how we communicate and interact with technology. With 5G, we can expect a more connected world with increased productivity and efficiency. 5G is a faster, more reliable, and more secure network than its predecessors, enabling us to stay connected to our digital world at lightning speed. It is expected to provide speeds up to 10 times faster than 4G and ultra-low latency for applications such as virtual reality (VR) and augmented reality (AR). This technology will also enable new use cases like autonomous vehicles and smart cities. According to a study conducted by Juniper Research, 5G service revenue is expected to grow by USD 315 billion. So, we should expect multiple subscribers using 5G networks and new technology relating to this. 5. Growth of Blockchain in enterprise operations The use of blockchain in large-scale operations is one of the emerging tech trends in 2023. Blockchain is a decentralised distributed ledger system that allows for secure and transparent transactions without a central authority. This revolutionary technology can be used in various industries, from finance to healthcare, to create more secure and efficient systems. It can also track assets, create smart contracts, and store data securely. As such, there is a booming trend of using blockchain technology at an enterprise level. Enterprise blockchain has come a long way in recent years. It has helped businesses to reduce costs, increase transparency, and improve security. Corporate adoption of blockchain is expected to drive by 90% in countries such as the US, China, and the UK. 6. Rise of cybersecurity resiliency Cybersecurity is an essential part of any business’ safety and security.

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social media trends in 2023

Top 10 Social Media Trends in 2023

Social Media is an essential aspect of modern life. It not only helped people share their stories but also helped businesses communicate with their customers. In fact, 59% of the world’s population uses social media daily. That is why social media has become a tool for business to market their products and services. Still, nothing this year is constant. Social media trends change yearly due to the shifting audience behaviour and proactiveness to technology. But as a business owner, it can be hard to integrate these new trends into your strategy. Worry not, as Flexilabs has got you! In this article, we will be tackling 10 crucial social media trends in 2023. Why Does Social Media Matter? As mentioned earlier, social media has become a powerful tool for companies to reach their target audiences. It allows businesses to reach a broader audience, engage with customers, and build relationships with potential customers. Furthermore, it will enable companies to build brand awareness and loyalty among their customers. Through social media, companies can monitor customer sentiment, measure the success of marketing campaigns, and gain insights into consumer behaviour. As a result, they can customise their services based on customer preferences and interests, which can inform strategic decisions. In short, social media is an essential tool for businesses in today’s digital world. Social media has become integral to marketing strategies for businesses of all sizes and types. Top 10 Social Media Trends in 2023 Now that you know the importance of social media in business, here are 10 trends you can implement in your accounts! 1. Short form video & TikTok While TikTok has been one of the top Social media trends for ages, the popularity of this material or platform is slowly gaining momentum. In a study conducted by the venue itself, they revealed that a lot of small and medium-sized businesses are slowly using TikTok in their social media strategy. In fact, 67% of SMBs indicated optimism about their company growth due to TikTok. So why is this the case? One probable reason is that the platform is slowly integrating various tools to grow business on TikTok. Today, the social media platform features creative tools for eCommerce and performance management. You can advertise your business, collaborate with other brands and influences, and connect shopping on your account. 2. Social commerce and live shopping Another rising social media marketing trend in the market is social commerce. Social commerce is a way of conducting or selling products using social media. It can be by = organic sociable posts, in-app purchases, or live selling. While this social media trend has been around for ages, it is slowly rising. In fact, according to Mckinsey, USD 37 Billion worth of goods and services were purchased using social media in 2021. This trend has gained popularity recently, enabling businesses to reach out to their customers directly and engage with them in real-time. Social commerce allows companies to provide customers with a more personalised shopping experience and offer exclusive deals and discounts. Additionally, it can help businesses better understand customer preferences and behaviour, which can be used for marketing purposes. In essence, social commerce offers an effective way for companies to build relationships with their clientele and increase sales. 3. Sustainability and environmentally conscious brand Sustainability and environmental consciousness are increasingly crucial for social media trends and businesses today. With climate change and the ever-increasing demand for natural resources, companies are asked to ensure that their operations are sustainable. Similarly, consumers are becoming conscious about their footprint and not opting for greener choices. As such, more and more brands are improving their image by showing customers that they care about the planet. Furthermore, by investing in sustainability initiatives, businesses can save money in the long run by reducing waste and increasing efficiency. 4. Brand transparency and authenticity In the digital age, brand transparency and authenticity on social media are becoming increasingly important. Social media is an influential tool for industries to build customer relationships. Still, it can also be detrimental if a company fails to maintain transparency and authenticity. Thus, companies must ensure that they share accurate information about their products or services while being honest about potential pitfalls or drawbacks. Additionally, companies should strive to create content that resonates with their target audience and reflects the company’s values. In fact, according to a study conducted by Label Insight, about 94% of respondents said that they would remain loyal to a brand if it promoted transparency. By embracing brand transparency and authenticity in social media, businesses can foster meaningful relationships with their customers, build trust, and ultimately increase customer loyalty. 5. Metaverse and AR integration. Throughout the years, social media is evolving together with technology. And recently, one of the top social media trends is Metaverse, an app highlighting technology for both AR and VR. Metaverse involves creating a virtual world for users to interact with each other and explore. It’s a new way of connecting with people from all over the world in a 3D environment. Metaverse social media allows users to create avatars, build their worlds, and even create games within the platform. With this new technology, users can have more immersive experiences with each other than ever before. In fact, Metaverse has been used by multiple professionals and companies to conduct their events, including Roblox, Fortnite, Amazon, Microsoft, and more. The market is also expected to grow up to USD 8000 by 2024. 6. Multi-sensory social media Before, forms of media on social media were limited to text, pictures, and videos. But As mentioned earlier, social media is evolving with technology, and social media has become multi-sensory. Multi-sensory social media allows users to interact with their favorite brands more personally by providing them with an immersive experience. With the help of virtual reality, augmented reality, and haptic feedback, users can experience a more immersive and engaging experience on social media platforms. Brands can use this technology to create interactive experiences for their customers that will

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