social media outsourcing

Social Media has become the most popular and most successful platform to advertise your brand and products. Its power is endless and can reach many customers, influencers, and other potential business partners. Though it comes with many opportunities, maximizing social media networks can be challenging. You need to keep up with your audiences and engage every day. Not only that, planning and preparing content can take a tremendous amount of thinking and execution. And without the right tool, it can be nearly impossible for one person to do this. Likewise, we listed the 12 best social media scheduling tools to help you with your content campaign. Why is using social media marketing Important to your business? Connecting to your target audience can be difficult. It can nearly be impossible to reach your target audience when using traditional marketing. It is untargeted, expensive, and immeasurable. However, in this digital age, it would be wiser for businesses to use social media for marketing. In this digital age, most of the population spends a large chunk of their time using social media. According to Statista, in 2020, the average daily social media usage amounted to 6 hours and 25 mins per day. Using social media can help you reach a wide range of potential consumers. In addition, it can also offer a lot of advantages like targeted advertising, insights, and other data that can support you in improving your marketing campaign. Here are other reasons how social media can help your business. Low-cost advertising using Facebook ads for business Learn about your competitors why analyzing your competitor’s profile Build a community with your costumers Target certain consumers demographically Learn about audience behavior and buying patterns Increase your ROI Build and maintain relationships with your present customers Increase your brand popularity Top 12 Social Media Scheduling Tools Despite all its advantages, managing social media for business can be difficult and time-consuming. Posting frequency is essential in social media to build audiences. However, planning, creating, and posting content is more complex than anyone thought. This usually can lead to burnout for most marketers. And here’s where social media scheduling tools can help. It is a convenient shortcut in scheduling, planning, and queueing your posts, rather than taking time every day to post on various social media accounts. It can improve efficiency and productivity. Here are a few social media scheduling tools that you might want to use in your business: 1.        SocialPilot SocialPilot is a social media scheduling app that helps marketers and businesses automate their social media posts and management. It features a clean and straightforward interface that lets you sort and group social media account based on your preferences. This makes it easier for you to manage multiple accounts and publish on all of them. This social media scheduling tool can be used on several social media platforms such as Facebook, Twitter, LinkedIn, Pinterest, Instagram, and even TikTok. You can put hashtags, comment, and message your customers with SocialPilot. SocialPilot offers plans ranging from $30/ month to $150/ month, relatively cheaper than most social media scheduling software. 2.        Hootsuite Hootsuite is one of the popular social media scheduling tools used by large companies and agencies. This media scheduler is used by more than 18 million users worldwide and has supported companies for a long time. You can use Hootsuite on Facebook, LinkedIn, YouTube, and Instagram. This social media post scheduler covers mainly the roles of a social media manager. Using Hootsuite, you can curate content, create a content calendar, schedule posts, and even manage your team. It also lets you measure your ROI and offer great social media insights. Although this tool offers top-notch features, its plans are slightly pricey for small businesses. Its plans range from $19 a month with one user to $599 a month for five users. 3.        Buffer Buffer is a social media post scheduling app that allows marketers to create and build several relevant posts to share with their audience. It’s user-friendly with its simple interface. With this social media planning app, you can easily share and schedule relevant blogs, webpage, or even posts to your account. Buffer offers a freemium version that allows you to schedule up to 10 posts for free. However, their paid plan lets you undertake as much scheduling as you want. You can get the paid plan for a meager price of $5 per month. 4.        Sendible Sendible is one of the best social media scheduling tools. It offers excellent features, personalized reports, and top-notch insights. This tool also features a great dashboard and tool for publishing, CRM, mobile, and collaboration. It allows marketers to plan, schedule, publish posts, videos, images on various social media platforms at once. Moreover, it will enable you to edit scheduled posts without taking them off the queue. You can even reach specific segments audiences using this tool. This social media scheduler allows you to use it on social media networks such as Facebook, Tumblr, Twitter, and non-social media sites such as WordPress, Medium, or Blogger blog. Likewise, you can connect sensibly with Canva to help you design better visual content for your audiences. Sendible offers a Micro Plan for solopreneurs for only $29 per month and a small plan for $99 per month. 5.        Zoho Social Zoho is another top-notch social media scheduling tool that helps businesses automate their social media content generation. It allows companies to reach the right audiences promptly with the right messages. Users can manage multiple accounts and schedule posts in one go. It also allows you to collaborate with your team using the same dashboards. It also offers a report to help you track conversions and ROI in every campaign. With these insights, you can also improve your strategies and campaigns to create more engaging content for your audiences. Zoho can be connected on various social media platforms such as Instagram, Twitter, Facebook, and more. Zoho prices range from $14 a month to $52 a month, depending on your needs. 6.        Tweetdeck If