Website Flexisource IT

Job Description:


  • At least 3 years work experience in digital analytics (web & mobile analytics).
  • Ability to deliver strong business insights from customer data
  • Preferably with Google Analytics
  • Excellent written and oral communication skills & confidence to proactively update different areas of the business on performance.
  • Strong experience with Google Tag Manager (including setting up of Tags, Events, Triggers & Data Layer variables in GTM)
  • Strong knowledge and experience with Google Data Studio and Google Cloud Platform(GCP).
  • Experience with social analytics (ie: Facebook, Twitter, Spredfast, etc).
  • Proficiency in computer applications used to manipulate large datasets to analyse, test, validate and report public web usage data
  • Paid Search (Google Ads) & Paid Social (Facebook Ads) Experience and Knowledge is a plus.

Duties and Responsibilities:

  • Create monthly analytics reports for client website & mobile app properties using web analytics data (Google Analytics), summarising key trends and insights.
  • Assist with the set-up and maintenance of Google Tag Manager to track key events and goals across digital platforms.
  • Proactively generate intellectual insights and actionable recommendations based on data analysis.
  • Help design and optimize dashboards (Google Data Studio).
  • Generate incremental analytics reports proactively and upon request.
  • Leverage data, insights, and analysis tools to inform actionable strategic business decisions.
  • Work with product owners to determine appropriate metrics and behaviour to track new and existing properties.

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